In this episode we discuss :

• not posting enough to make a difference
  
  • posting sporadically which confuses your followers
  
  • only posting pretty pictures without any depth or context
  
  • it’s not immediately obvious what it is that you’re selling
  
  • repeatedly talking about your product or service without any nurturing conversation

In this episode we discuss :

• Repetition is key whilst having clear content pillars

• Impulse vs considered purchases

• How every post should have a purpose whether it’s educational, inspiring or entertaining

• Jumping on the back of memorable days and events throughout the year and linking them to your business!

In this episode we discuss :

• Tips around posting intuitively vs batch creating your content and trying to please an algorithm

• Splitting out your time between creating content from an admin perspective and creating content in a creative way

• Plus you don’t need to be on all the platforms! This one is around following your passion and picking a platform that is more long form versus one that is short

In this episode we discuss :

• Best practices to make sure you’re covering on TikTok plus common mistakes we see people making

• Top tips for startup fashion brands on TikTok

• Why you shouldn’t give up just because you don’t go viral on TikTok

In this episode we discuss :

• How Hissyfit clothing was born from a chance encounter in a sex shop

• Danielle’s mission to bring fashion back to Birmingham

• The unique relationship she has built with her UK factory owner, Bill

In this episode we discuss :

• Jade’s mission to build a sustainable brand without compromising on her aesthetic

• A step by step guide on what to do if your account gets hacked

• The positives of what can come from building a new audience from scratch

Join Elizabeth Stiles, Fashion Business Coach and Mentor as she interviews Char Dixon on the fashion brand clinic podcast about SEO optimisation for Fashion brand owners.

For anyone that missed the live I did a while back, here’s my opinion on that infamous missguided documentary!

For anyone that missed the live I did a while back, here’s my opinion on that infamous missguided documentary!

For anyone that missed the live I did a while back, here’s an episode all about who i am without mentioning the word fashion (it was harder than it seemed!)

In this episode we discuss :

• How you know when you’ve found your signature style as a designer

• What Veronica did when shit hit the fan during Covid

• Plus Veronica’s new book “How to do Hard Things”

In this episode we discuss :

• What I was like as a child & growing up

• What motivates me to do what I do

• An intro to Sasha’s business Cheeky Zebra!

In this episode we discuss :

• The lessons learnt so far before even launching the product

• How Nicola’s confidence has grown during the research process

• What you can do to build your audience whilst finding a manufacturer

In this episode we discuss :

• Lucy’s story about coping with alopecia whilst starting a fashion brand

• How Lucy moved her customer base from her hometown in Ireland to her new home in Australia

• What it means to create your identity online & how to actually be authentic

In this episode we discuss :

• Sharmadean’s impressive career in beauty, wellness & technology

• Building The Stack World through the pandemic

• Finding your place within a competitive industry

In this episode we discuss :

• The shame & grief associated with the word debt

• How a shopping addiction can be taken seriously & turned around into a positive habit of saving

• Nicole’s dopamine dresses which are all handmade under her own label The Fruit Moth

For anyone that missed the live I did a while back, here’s everything you need to know about my new monthly membership - the fashion brand clinic!

For anyone that missed the live I did a while back, here’s the story of how it took me around 6-9 months to work out a plan to hand in my notice!